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Activision - We've navigated change better than any competitor
“For more than 20 years, with disruptive technologies, increasing capital requirements, new business models, and complex audience tastes and interests, we’ve always managed risk and navigated change better than any of our competitors. Even in a challenging economic environment like last year, we had our best year ever.” - Activision CEO Bobby Kotick
Activision is definitely king right now, but what happens when Call of Duty falls like Guitar Hero did? Will that even happen?
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Activision is definitely king right now, but what happens when Call of Duty falls like Guitar Hero did? Will that even happen?
Link