Goriginal Content

RR - Zero Escape

GN Podcast #405

NFD 5/17 outtakes

NFD 5/17 - video

ND 5/17 - full info

EoD - Bye, EA
 

Fight My Monster's Dylan Collins talks kids vs. the AAA market

"I think a lot of the triple-A publishers are looking at this tsunami of kids going 'holy Jesus, what is going to happen?' Activision has done a great job with Skylanders but there have been an awful lot of companies who have tried and who have failed to make that happen. I think the trick in such a transitioning time is to be small and nimble, because you can react. I think when you're a large company, when you're a multi-billion dollar company it's really hard to react and to make changes quickly based on what your users want." - Fight My Monster's Dylan Collins

Collins makes the point that these kids have had the internet in their lives from pretty much day-one, and expect all sorts of features that devs aren't even thinking of right now. How is it possible for the AAA market to stay on-top of these demands?

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6 total comments (View all)
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02 May 2012 14:15

It's like when you turn Super Sayain and you do the additional transformation that makes your muscles bigger, sure you're more powerful, but you're not fast enough to hit Cell anymore. You should just stick with the smaller and speedier muscles. =P
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02 May 2012 15:03

@Gold_Ultima
Greatest. Analogy. Ever. :bows:
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02 May 2012 15:17

Umm...

Nintendo anyone?

They're a muli-billion dollar company and usually make more money than most other companies in the games industry on a yearly basis. Everyone says they're slow and refuse to adapt to the changing market conditions. Yet they've been labeled the "kiddy" company and seem to be, not only the only ones really running with it, but also the only ones that have been successful at it as well.

Being small and nimble and able to react and blah, blah, blah really don't mean anything.

Why do all of these discussions always seem to ignore the giant overalls wears elephant in the corner? Why, all of a sudden, are people talking about this? It is because Skylanders has done well? Where were the articles when Nintendo was (and still continues to actually) mopping up the youth market? No one seemed to care then.

This industry double-standard is way beyond played out.
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02 May 2012 17:27

I hope that term 'AAA' is phased out next gen. Tis almost as bad as 'hardcore' and 'casual'.

Ugh...

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