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Japan - Study shows majority of Pokemon X/Y customers are college kids, continuing a recent age trend
Info comes from a Media-Create study...
- majority of Pokemon X/Y customers in Japan are college student
- this may have to do with school kids being busy with exams
- since the release of Pokemon HeartGold/SoulSilver, the Pokemon audience has gradually been expanding to include more older player
- at the time of Pokemon Black/White’s launch in 2010, first-week sales were divided among a broad spectrum of gamers ranging from very young children to people aged 19 – 24
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