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Nintendo talks Humble Indie Bundle, says it was 6 months in the making, want to collaborate again in the future

by rawmeatcowboy
28 May 2015
GN Version 5.0

A portion of a Nintendo Life interview with Nintendo's Damon Baker...

NL: At what point was the idea of the Humble Nindie Bundle first explored by Nintendo?

DB: We've actually been in conversations with Humble for years but the stars seemed to align with the teams over the past 6 months.

NL: Was it a challenging decision for Nintendo of America conceptually, considering the pay-what-you-want structure of Humble Bundle and its nature of bundling multiple games together?

DB: The concept decision wasn't challenging at all as we're big fans of the Humble organization and what they stand for. We saw it as a great opportunity to combine our audiences in a way that everyone would benefit. Ultimately, our goal is to give as much visibility to the Nindie developers as possible, and working with Humble opened the door to increasing that awareness for the great content available on Nintendo eShop. The challenge was more on the execution, since this was unmarked territory for consoles – we had to sort out a lot of logistics to handle code delivery and financials in order to stay true to those Humble Bundle core messages of pay-what-you-want and bundling

NL: Are there plans or ambitions to run future bundles, and if so are you confident that they'll be global in the future?

DB: We're absolutely interested in future collaboration opportunities with Humble…but we have nothing to announce right now.

Full interview here

 
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