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NPD - Top 10 software sales for March 2016

by rawmeatcowboy
14 April 2016
GN Version 5.0

- new video game products generated $964.1 million in sales
- Hardware: $253.2 million in March 2016 (down 19 percent from $311.1 million)
- Software: $425.8 million in March 2016 (up 8 percent from $395.4 million)
- Accessories: $285.1 million in March 2016 (down 9 percent from $261.8 million)
- Pokken Tournament would actually take 4th place if you were counting by SKU
- unconfirmed numbers put Twilight Princess at 308k, Pokken Tournament at 251k and Mario & Sonic at 25k


“Overall sales of new launch titles grew by 26 percent, with those launched in Q1 2016 collectively selling 28 percent higher in March than Q1 2015 launches performed during the same time period last year. This speaks to the strength of this year’s launch slate so far.

Software unit sales for eight generation consoles increased 36 percent, offsetting the seventh generation decline of 55 percent. This resulted in overall console software unit sales increasing 4 percent, with revenue up 10 percent compared to last March. For Portable software, unit sales and revenue were down 19 percent and 16 percent, respectively, in March 2016 compared to last year. Video game hardware dollar sales declined by 19 percent in March 2016, with unit sales dropping 17 percent. The difference in trends was due to some softening of average retail prices of 2 percent versus last March.

Portable hardware sales had the highest dollar sales volume decline versus last March, followed closely by [current-generation] consoles. Seventh generation consoles had a steep percentage decline of 78 percent, though those sales now represent only 2 percent of the month’s sales.” - NPD analyst Liam Callahan

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