Nintendo on Switch creation, targeted audiences, VR potential,

A portion of a Bloomberg interview with Nintendo's Tatsumi Kimishima...

B: Why did Nintendo decide to combine household and portable gaming?

TK: We didn't just want a successor to the Wii U or the 3DS. So our original concept was, "What kind of new experience can we create?" And what we showed this time was an object that's both stationary and one you can take outside to play with anyone you want.

B: The video didn't seem like a typical Nintendo promotion. It was aimed at an audience that you would expect for Sony or Apple.

TK: As the name implies, we're switching a lot of things. But we have no interest in switching our customers. We have no intention of just going after a certain age group. Depending on the kind of software that comes out, families and kids will be able to play too. The titles we did show, those are games that for people who understand they will grasp it right away, but for families and kids, we want them to understand by actually experiencing it.

B: So would you say the video was made for hardcore gamers?

TK: Our core philosophy is that we want to increase the number of gamers at all ages, and there's no change to that. So we have no intention to lean just towards core gamers. But to communicate our new idea, when you think about who will understand it first, naturally it will be people who really understand games. To communicate that as quickly as possible, we focused on those folks who really understand games.

B: Will Switch have VR capabilities? Are you developing VR that will connect to Switch?

TK: If you asked as if this might be possible in the future, certainly we can't say no. In terms of how it can be used for gaming, it's something we must consider. It depends on the system specifications. I can't say that we have no interest in VR because VR offers new ways of playing, but that depends on what kind of software can be played. But what kind of software works, that's only something you only know once you actually experience it. And our games are ones that are usually played for a long time.