A lot of it was about rediscovering, for us, that EA actually cared about games. That was an eye-opener for me; I mean I know John Riccitiello's been saying it for a long time, but I've heard that sort of thing before. Just because a CEO is saying it doesn't make it so. But then you walk through the halls of EA and see people who are genuinely excited about games. - PopCap CEO Dave Roberts
It's funny, because I get the same feeling about EA. Even when they screw up, I still feel that they honestly care about gaming. On the flip-side, I feel like Activision is just in it for the money.