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Nintendo FY2013 results briefing - details (on going)

by nintendaan
25 April 2013
GN Version 4.0
This post will constantly see updates, so check back as the FY2013 briefing is currently going on!

- On Wii U: We need to rebuild momentum.
- Nintendo to hit target. Number one priority is to improve 3DS in international markets using major software titles.
- Nintendo claiming tone of press has turned more positive, citing kotaku and USA Today comments that 3DS has the best games.
- Wii U sales improve from July onwards with first party titles. As from today, Miiverse can be accessed on the PC and by the end of the year on 3DS too.

- 3DS connection rate 87%, while Wii U is at 80%.
- Animal crossing was 25% downloads, with 2/3 purchased at retail.
- In Japan, Wii U will get Suica card compatibility in near future to enable easy payment. Suica used for trains there, as an example.
- Nintendo open to new business models on its platforms like ftp or cheap price etc, but cloud based games not suited and no plans to do so
- Iwata is taking over direct report of overseas business so more alignment and product potential enhanced, he is giving some jp roles
- Nintendo sees driver of this yr profit improvement from hardware cost reduction, rise in first party mix, forex
- Nintendo said that with us purchases larger than sales that currency benefit was limited but should increase as usd sales rise
- Nintendo wiiu momentum is lost already, want continuous software releases and more important that software has high satisfaction
- Nintendo said advertising expense doesn't rise much this yr because of efficiency of using Nintendo direct and social media and eshop
- Nintendo but advertising spend last yr included brand building for wiiu which doesn't have to be spent this year
- Nintendo explaining software delays said it was because people had to work on hardware more than planned and min expectations rising
- Nintendo on share buyback said it's only benefit is to those who exit their shares into it, only short term benefit
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