NBA 2K19 has been breaking all kinds of records for the franchise, and 2K is more than happy to tout their success. Here's what the company had to say about the latest installment in the long-running sports franchise.
- biggest launch in the series to date
- best-selling sports game of 2018
- highest launch revenue sales for any sports game since tracking began in 1995 (NPD figures)
- grew 10 pe cent over last year's release
- downloads of the game also increased significantly
- 70% increase in recurring revenue