NPD Group's 'US top 20 best-selling chart' most appearances of the decade include Mario Kart 8, Minecraft, and Breath of the Wild

These games don't stop selling!

Grand Theft Auto 5, Minecraft, Mario Kart 8, Tom Clancy's Rainbow 6: Siege and The Legend of Zelda: Breath of the Wild have appeared more times on the NPD Group's US top 20 best-selling games chart then any other games this entire decade. Thanks to Mat Piscatella of NPD Group, we have the number of times each of these games have appeared on the top 20 list. More data will be released at a later date. Minecraft, Mario Kart 8, and Breath of the Wild are all available on the Nintendo Switch platform.

GTA V - appeared on 'US top 20' 74 times

Minecraft - appeared on 'US top 20' 73 times

Mario Kart 8 - appeared on 'US top 20' 37 times

TCR6:S - appeared on 'US top 20' 34 times

TLoZ:BoTW - appeared on 'US top 20' 30 times

Next month's NPD figures to include Walmart data

Coming from an NPD staffer...

“Our enhanced retail coverage, including the addition of several new retailers, begins with May data released on Thursday, June 14. Yes, it does include Walmart.”

I can't wait to see how big of a difference Walmart's numbers will make. I am shocked their numbers weren't in there already!


Analyst down on today's NPD, but sees a bright future

The following commentary and analysis comes from Analyst Colin Sebastian...

- Today's NPD results will show console game sales declining by 25 percent year-over-year
- big franchises like Max Payne, Diablo, BioShock, FIFA, Call of Duty, Skylanders, GTA and Assassins Creed will improve the situation this year

"Retail sales of console video games has shifted towards higher-end properties and established franchises, while second tier and casual games found a path of less resistance to consumers via social and mobile platforms. (The digital shift is happening) less rapidly with games than other forms of media."

- retailers such as GameStop will see store sales growth as a result of this change in momentum
- still the possibility for GameStop to meet its estimates and generate "significant cash flow."
- "inefficiencies" with downloading full console games and the trade-in market will keep the industry from shifting away from these traditions too quickly
- putting these initiatives into action "would provide an opening for competition."


Pachter makes March 2012 NPD predictions - everything down

The following predictions come from Wedbush analyst Michael Pachter...

- retail software sales in the U.S. fell by nearly a quarter last month
- hardware sales dropped by a third
- retail software sales in the U.S. fell for the fourth consecutive month
- game industry didn't have enough big releases
- software revenues of $565 million for March 2012
- this is down by 23 percent compared to March last year
- total hardware unit sales slipped by 32 percent year-over-year
- this is partially due to the launch of Nintendo's 3DS in the same month last year

"We do not expect a return to positive growth until May, which features Activision Blizzard's Diablo III, Take-Two's Max Payne 3, and Ubisoft's Ghost Recon: Future Soldier. We expect hardware sales to rebound once price cuts are implemented, but expect a recurrence of the dip next holiday, partially buffered by some modest contribution from the introduction of the PS Vita in February and the Wii U later this year."


Call of Duty: Modern Warfare 3 NPD Jan. 2012 sales details sneak out

We know that Call Of Duty: Modern Warfare 3 was the top game on the NPD Jan. 2011 list. What we don't know are the details of just how many units sold. Here's the sales info that managed to sneak out.

- sold 386K
- Black Ops did 750K and MW2 did 658K
- essentially flat with Black Ops since launch

Now we also know that all games below Modern Warfare 3 came in lower than 386k. Quite a low month for software.


Pachter comments on Jan. NPD data, questions validity

"It also makes no sense that sales are below the level from 2004, when games were cheaper and the installed base of consoles was much lower. ... I don't know if the NPD is getting faulty data, but these numbers make no sense." - Wedbush analyst Michael Pachter

Pachter versus NPD! Do you think Pachter is onto something, or are his predictions just really off the mark?


Jan. 2012 NPD - software (hardware, accessories, analysis coming)

- PS3 and Wii combined sold 281k
- 360 sold 270k
- total sales of games, game systems and accessories dropped 34% to $750.6 million
- $355.9 million on games
- $199.5 million on game systems
- both figures down 38% from last year
- accessories accounted for $195.2 million, down 18%

"January retail performance experienced steep declines with a lack of software launches, and poor Hardware and Accessory performance partly related to bad comps from Kinect-related success in Jan’11. Outside of new physical retail sales, we estimate that the consumer spend on other ways to acquire content including used games, full game and add-on content downloads, social network games, mobile games, rentals and subscriptions accounted for an additional $350 - $400 million in sales. Our final quarterly estimate of the Q1 2012 consumer spend in these areas will be released in our Q1 Games Market Dynamics: U.S.

Despite declines, the 360 was the top selling hardware platform for the 6th straight month. One factor for the double digit declines in New Physical Software was the lack of new launches. New Launches in January '11 represented 13 percent of dollar sales and new launch performance dropped 99% in Jan'12. Games like Dead Space 2, Little Big Planet 2, and DC Universe Online ranked within the top ten last year, making for a poor comparison in January '12 where there were no major releases.

While the lack of new launches was a major reason for software declines, games which launched in Q4'11 also performed poorly in Jan'12, down 31 percent in units compared to Q4'10 launches in Jan'11. As shoppers were not drawn to stores due to new launch activity, this potentially impacted additional software purchases made on impulse.

Skylanders accessories continue to perform well at retail with the '1 character pack' SKU ranking highest on units for Jan'12. Collectively, Skylander accessories represented 22 percent of total accessory unit sales." - NPD analyst Liam Callahan

Link, Link

REPORT - NPD Group to include Walmart data for monthly sales reports

North American market research firm NPD Group has helped gauge the performance and health of the gaming industry through its monthly sales breakdown reports. To compile its reports for both console software and hardware, NPD taps into sales data provided by of no less than 900 retailers across North America.

Full report here


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