T: Let’s talk about the Wii U system updates. The Wii U launched with interface issues and missing applications, including slow load times for native apps. Why weren’t the slow load times caught before release, and why is the update to improve system performance taking until spring?
SM: It’s a tough question, certainly, but I think it’s also an accurate observation. For Wii U in particular I would say that in preparing the system for launch, it was a project on an unparalleled scale for Nintendo. We had multiple different teams working on multiple different segments of the hardware and its features simultaneously. Certainly we’d had experience with that type of development designing the 3DS, but with Wii U the scope of the project was far beyond our development of the 3DS hardware. And with many of those features, you don’t get a true sense for how they interact or where the advantages and disadvantages lie within the broader framework until you’re able to bring all the components together into a single unified system.
Even during the testing phase, it’s difficult to ascertain what facets of those interactions between the applications are resulting in inconveniences for the consumer until you have an opportunity for many people and lots of consumers to try these features out — to understand how they’re using those features and what they’re doing as they’re switching between them. Since the system was released, we’ve spent a great deal of time looking at how people are using it and where they feel it can be improved, and we’re currently continuing out preparations for this first major system update that’s coming. What we want to do is make sure that when we release it, that we address as many of the different opinions about how people would like to see the system improve as we can at once. We hope to cover a wide range of requests while simultaneously ensuring it’s a very stable update to the system.
T: Do you anticipate a significant performance upgrade to the Wii U interface itself?
SM: We think that by this summer, the system is going to be very much improved over how it’s performing currently. Of course when it comes to the actual hardware, those decisions have already been finalized, and one of the things we focused on in making those decisions was the speed of the connection between the Wii U system and the Wii U GamePad. We strongly feel the transfer speed between those two devices is so strong that it’s not something that can necessarily be achieved by other devices that haven’t been designed specifically with that in mind. So as we get into these other system-based updates, our anticipation is that because of the amount of effort we’ve dedicated to the GamePad’s wireless connection to the hardware, these additional improvements are going to make for an overall device that’s even more convenient to use.
T: How worried are you about the elephants already sharing the room with the Wii U, meaning tablets, smartphones and other mobile devices along with set-top boxes from players like Roku and Apple?
SM: I look at it from two different angles. One is how you can use a device like Wii U — to make an experience that up until now has happened on a single screen — into a better and more convenient experience. And I think that the Wii Street U powered by Google application we’ve recently released for Wii U is an example of how we’ve taken an existing application and really enhanced it through the use of Wii U and the GamePad.
I think the other goes back to, as I was mentioning before, the response time between the streaming of visuals from the Wii U hardware simultaneously to the TV and to the GamePad. Certainly from an interactive standpoint, when it comes to interactive content, because of the strength of that streaming capability of Wii U, my feeling is that the more you start to see other devices that are integrating connectivity with smartphones or tablets through special applications, the more that that’s simply going to illustrate the benefits of having Wii U because of the advantages it has in terms of its interactive elements and how the system streams graphics to the Wii U GamePad screen.
As people are using the system and getting familiar with everything it can do and really learning how to use Wii U and the GamePad, I think the last remaining hurdle for Wii U becomes one of storage in terms of being able to store media. But since we’ve designed the system in a way that allows people to simply add the amount of storage media they need to supplement Wii U, we think it essentially gives people the greatest flexibility within a single device to really make the most of their entertainment in the living room.