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U.S. - June 2013 NPD: 3DS tops all

by rawmeatcowboy
18 July 2013
GN Version 4.0


- total industry sales dropped 15 percent to $593.3 million
- total software (including PC) fell 14 percent to $313.8 million
- total hardware fell 30 percent to $142 million
- 225,000 3DS units were sold during the month, topping the hardware list
- 3DS sales jumped 40 percent year-over-year
- Xbox 360 sold 140,000 units sold
- second time 3DS topped Xbox 360

“To quote Nintendo during E3, 'software sells hardware', which is evident in this month's 3DS results. Strong double-digit increases in the 3DS hardware sales were coupled with triple-digit digit increases in software for June sales. 3DS software sales momentum is building due to a steady flow of content over the past few months, leading to positive year-to-date sales results. Animal Crossing: New Leaf also sold well in the context of first-party games for the 3DS, having the third highest first-month sales next to two launches from holiday 2011: Mario Kart 7, and Super Mario 3D Land.

June 2012 was the first month of retail sales for Ouya (not counting direct sales through ouya.tv) and were relatively light for a new console. This may be due to the lack of a major marquee title driving consumers to seek out the console, low awareness due to Ouya being a new brand, or low inventory volume due to manufacturing constraints.” - NPD analyst Liam Callahan

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