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Activision outlines 5 keys for future success
Activision publishing boss Eric Hirshberg has detailed Activision's plan for the future...a plan that they hope will bring continued success.
1. Expanding Call of Duty through continued momentum of the franchise as well as both geographic and platform expansion.
2. Enhancing the growing culture of the online service platform.
3. Building on the momentum of Skylanders.
4. Laying the foundation for the new Bungie Universe.
5. Investing in high-potential new IP, technology, platforms and business.
In other words...more Call of Duty and more Skylanders!
Link
1. Expanding Call of Duty through continued momentum of the franchise as well as both geographic and platform expansion.
2. Enhancing the growing culture of the online service platform.
3. Building on the momentum of Skylanders.
4. Laying the foundation for the new Bungie Universe.
5. Investing in high-potential new IP, technology, platforms and business.
In other words...more Call of Duty and more Skylanders!
Link