Dear Reader:
Switch demand has outpaced Nintendo's internal estimates globally, says Nintendo UK rep
Coming from a Nintendo UK spokesperson...
"For Nintendo Switch, our initial plan for the fiscal year ended March 2017 was to ship two million units by the end of March, but we increased production which resulted in shipping 2.74 million units globally.
For products like Nintendo Switch, it takes time to procure parts and run production, so we perform demand estimates far in advance of launch. Actual demand following the launch of these products surpassed our estimates globally.
To take advantage of this favorable momentum, we will continue to bolster our manufacturing facilities and strive to increase production in preparation for the Christmas period, which has been factored into our forecast of shipping 10 million units globally by the end of this fiscal year.”