All hail Nintendo Europe, the corporate overlord
Nintendo has announced a considerable shift in how they handle their business in Europe. Starting off next year, Nintendo of Europe will bring Nintendo France, Nintendo Benelux and Nintendo Ibérica together under the same umbrella.
In July 2023, Nintendo France and Nintendo Benelux will merge. Over a year later in August 2024, Nintendo Ibérica will join that collective. All of these branches of Nintendo will operate under Nintendo of Europe SE moving forward.
Nintendo says they are making this change to improve business efficiency and accelerate decision-making. NOE’s corporate form will be changed to Nintendo of Europe SE as the new central regional headquarters in Europe.