Masahiro Sakurai's latest dev video dives into marketing
Spread the word!
Masahiro Sakurai is back with yet another installment in his game development series. This time around, we get the first video in a new category: marketing!
Sakurai says that no matter how good your game is, it may as well not exist if people don’t know about it. It’s not enough to only put effort into developing something special—you need to spread the word, too!
In this video, Sakurai dives into various marketing tactics and efforts to make sure the public knows your game is in the works.