Toys and books incoming
McDonald’s and the Pokémon Company have teamed up numerous times over the last two decades, bringing customers all sorts of fun cards, toys and more in Happy Meals. It’s clear these collaborations have been quite successful, as the two companies continue to team for more tie-ins. We got a tease of their next collaboration at the tail-end of January, but now we’ve got the full details.
McDonald’s Japan and Pokémon Co. have announced that Happy Meals are soon to feature not one, but two different Pokémon themed-toys. The fun kicks off on Feb. 9th, 2024 with a set of tags for the arcade game Pokémon Mezastar. There will be six tags in all, and they’re used to summon Pokémon in the arcade game.
The second part of the McDonald’s collab is called “Pokemon Peaceful Place,” and it will be a series of children’s books. The books use chibi-style artwork to showcase Pikachu, Pichu, and other Pokémon in a variety of stories. Just like the arcade tags mentioned above, there will be 6 different books to collect.
While it’s obviously the arcade tags won’t make their way outside of Japan, there’s always a chance the children’s books could. We’ll keep our eyes open for details and inform you if/when these release worldwide.