Square Enix is never one to let a merchandise opportunity pass them by. Two franchises they’ve been dishing out tons of merch for over the years are Final Fantasy VII and Kingdom Hearts, and that goodie train continues today with new lines for both intellectual properties.

On the Final Fantasy side of things, we have a new quartet of Final Fantasy VII action figures. The Final Fantasy VII Bring Arts action figure line will soon expand with Yuffie Kisaragi, Vincent Valentine, Cid Highwind, and Cait Sith with Fat Moogle, and pre-orders are now live in Japan. These action figures will release sometime between October 2024 and February 2025.

Each of these Final Fantasy VII Bring Arts action figures includes an attachable weapon and multiple exchangeable hand parts. For Yuffie and Cid, those who purchase will also receive an alternate facial expression plate. No matter which action figure you pick up, it comes with an $88 price tag. You can find more pictures of the full lineup here.


Shifting gears to Kingdom Hearts, Square Enix has revealed a series of Sora, Riku, and Kairi plushies, and they’ll see launch in Japan come June 8th, 2024. Each plush measures 165 x 155 x 200 millimeters. Each of these plush dolls is priced at $28 and you can see more pictures of all three via the Square Enix store.

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